Примечания. 
Отцы-основатели: история изучения общественного мнения

1 Opinion Polls. Interviews by Donald McDonald with Elmo Roper and George Gallup. Santa Barbara, California: Center for the Study of Democratic Institutions, 1962. P. 1.

2 The Julian L. Woodward Memorial Award // Public Opinion Quarterly. 1959. Vol. 23. No. 3. P. 303−304.

3 Opinion Polls… P. 8.

4 Roper E. You and Your Leaders. Their Actions and Your Reactions. New York: William Morrow and Co., 1957.

5 Ibid. P.74.

6 Krazit T. Like Father, Like Son // Public Perspective. 2002. Vol. 13. No. 6.P. 15.

7 Hyman H.H. Taking Society’s Measure. A Personal History of Survey Research. New York: Russell Sage Foundation, 1991. P. 69−70.

8 Электронное письмо Д. Роупера Б. Докторову от 3 августа 2002 г.

9 WoodR.K. Who Was in America with World Notables. Vol. 7: 1977; 1981. Chicago: Marquis Who’s Who Inc., 1981. P. 625.

10 Gunther J. Taken at the Flood. The Story of Albert D. Lasker. New York: Harper and Brothers, 1960. P. 207.

11 Roper E. The Clients over the Years // Public Opinion Quarterly. 1957. Vol. 21. No. 1. P. 28−32.

12 Roper E. Problems and Techniques. Wording Questions for the Polls // Public Opinion Quarterly. 1940. Vol. 4. No. 1. P. 129−130; Roper E. Classifying Respondents by Economic Status // Public Opinion Quarterly. 1940. Vol. 4. No. 2. P. 270−272; Roper E. Checks to Increase Polling Accuracy // Public Opinion Quarterly. 1941. Vol. 5. No. 1. P. 87−90.

13 Roper E. Sampling Public Opinion//Journal of the American Statistical Association. 1940. Vol. 35. No. 210. P. 325−334.

14 Ibid. P.326.

15 Ibid. P.327.

16 Ibid. P.331.

17 bid. P. 332, 334.

18 Harris L" Roper E. Two Years of the Fortune Consumer Outlook // Public Opinion Quarterly. 1949. Vol. 13. No. 3. P. 415−422.

19 Swanberg W A. Luce and His Empire. New York: Charles Scribner’s Sons, 1972. P.146.

20 Weber R. Hired Pens: Professional Writers in America’s Golden Age of Print. Athens, OH: Ohio University Press, 1997. P. 245.

21 Hoopes R. Ralph Ingersoll: A Biography. New York: Atheneum, 1985. P. 7.

22 Swanberg WA. Op. cit. P. 83.

23 Roper E. You and Your Leaders… P. 67.

24 Galbraith J.K. Foreword // Hodgins E. Trolley to the Moon: An Autobiography. New York: Simon and Schuster, 1973. P. 1.

25 Converse J.M. Survey Research in the United States: Roots and Emergence, 1890−1960. Berkeley, 1987. P. 113.

26 Hodgins Е. Trolley to the Moon: An Autobiography. New York: Simon and Schuster, 1973. P. 407.

27 Hoopes R. Op. cit. P. xiv.

28 Ibid. P. 100−102.

29 Ibid. P. 100.

30 Электронное письмо Дж. Конверс Б. Докторову от 26 апреля 2004 г.

31 Pursey M.J. Op. cit.

32 Becker S. Marshall Field III: A Biography. New York: Simon and Schuster, 1964.

33 Hoopes R. Op. cit. P. 102.

34 A New Technique in Journalism // Fortune. 1935. July. P. 65−66.

35 Ibid. P.65.

36 How the Fortune Survey Is Conducted // Fortune. 1935. October. P.58.

37 Second Anniversary // Fortune. 1937. April. P. 112.

38 Albig W.E. Modern Public Opinion. New York: McGraw-Hill Book Company, Inc., 1956. P. 189.

39 The President’s News Conference Aboard the Campaign Train. Truman Presidential Museum & Library, http://www.trumanlibrary.org/ calendar/viewpapers.php?pid=1993.

40 Wallace D., Woodward J.L. Experience in the Time International Survey: A Symposium Introduction // Public Opinion Quarterly. 1948;1949. Vol. 12. No. 4. P. 709−711.

41 Roper E. You and Your Leaders…

42 Ibid. P.9.

43 Ibid. P. 14.

44 Roper, Elmo, 1900;1971. — Correspondence // Collection of Adolph William Schmidt. Archives Service Center University Library System. University of Pittsburgh.

45 Ibid. P. 14,65.

46 Proceedings of the Sixteenth Conference on Public Opinion Research // Public Opinion Quarterly. Vol. 25. No. 3. P. 424−425.

47 Hyman H.H. Op. cit. P. 146.

48 Fund for the Republic Archives, http://libweb.princeton.edu/ libraries/firestone/rbsc/finding_aids/ffr/#History.

49 Freedom in Action. The Fund for the Republic (Draft). An Address by Elmo Roper, Chairman of the Board of the Fund, in Washington, January 15,1957 //Fund for the Republic Archives (MC#059). Box 14. Folder 10. P. 14. Department of Rare Books and Special Collections, Princeton University Library.

50 Ibid. P.4−5.

51 Ibid. P.6.

52 Докторов Б. Из XVII столетия в наступивший век: к становлению постгэллаповских опросных технологий // Телескоп: наблюдения за повседневной жизнью петербуржцев. 2003. № 2. С. 9−17.